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Middle East – GMC revealed today the most Luxurious, Advanced and Capable, Sierra HD ever. Set to arrive to the Middle East next year in SLE, SLT and Denali trims, the 2024 model year takes the Sierra HD lineup to new heights with premium luxury and comfort, turbocharged pulling power and elevated technology — offering the most trailering assistance technology in its class1.
Farah Amhaz, Head of Product Marketing, General Motors Africa and Middle East, said: “With new reveals, we regularly elevate the bar and set new industry benchmarks, while catering for our customers’ needs. Through the new 2024 Sierra HD, we are offering so much more than a road companion. Without compromising on luxury and comfort, the truck brings unparalleled trailering assistance technologies, helping enhance customers’ feelings of safety, confidence and power. The 2024 Sierra HD is another vehicle we eagerly anticipate for the region and a strong addition to our premium and capable truck line-up.”
Heavy Duty Highlights:
The 2024 Sierra HD lineup includes 2500HD and 3500HD models, in Regular Cab, Extended Cab and Crew Cab configurations — with dual-rear-wheel models available on 3500HD. They support the lineup’s highest trailering capacity: up to 16,329 Kg.
Fresh and Bold - Inside and Out
The 2024 Sierra HD lineup is elevated with styling and design updates, inside and out. Exterior highlights include:
§Revised front bumper, fascia, grille designs and finishes on each trim
§Animated lighting when approaching, starting, or when using the turn signals
§New wheel designs on SLE and Denali, in addition to larger 18-inch polished aluminum wheels on dual rear wheel models
§Six new exterior colors (extra cost): Titanium Rush Metallic, Sterling Metallic, Volcanic Red Tintcoat, Redwood Metallic, Meteorite Metallic and Downpour Metallic
Inside, GMC designers set apart Sierra from the competition with unique, new interiors on SLE, and SLT trims, as well as unique GMC premium interior designs for the Denali trim. There are also new color and stitching designs throughout, with more premium materials throughout the cabin, further elevating the Sierra’s premium look and feel.
10-speed Allison transmission enhances gas-engine trailering capability
The Allision 10-speed automatic transmission is now paired with the Sierra HD’s 6.6L gas engine. It replaces the previous six-speed automatic, offering smaller “steps” between the gears, which enables the 6.6L gas engine to hold closer to its peak power (401 horsepower and 629 Nm of torque) for longer periods.
That translates into a more confident feeling of on-demand power, regardless of whether the truck is towing a trailer — but when it is, trailering performance and capability are enhanced thanks in part to the 10-speed configuration, along with the capability of channeling every single pound-foot of torque to the tires in every gear.
High-Tech Digital Displays5
The centerpiece of Sierra’s high-tech interior cabin is the new available 13.4-inch diagonal tablet-style touchscreen — the largest infotainment touchscreen in its class1. Situated in landscape orientation, the touchscreen offers a user-friendly, customizable experience. An available multicolor 15-inch -diagonal head-up display, and a new available 12.3-inch -diagonal digital instrument cluster are also added to in 2024 model year. Together, this creates over 40 inches of immersive digital displays helping to provide an engaging, customizable and comprehensive driving experience.
The all-new touchscreen infotainment center can be configured to a user’s preference, including the ability to operate multiple apps simultaneously in a “split-screen” view (e.g., a Navigation app running on the left side of the screen and a Music app on the right). Sierra HD’s infotainment system will also integrate Google built-in7 (on all trims except Pro) allowing customers to connect virtually every aspect of their daily lives within their vehicle. The system is compatible with both Wireless Apple CarPlay8 and Wireless Android Auto9.
Premium SafetyFeatures
The 2024 model year will offer a suite6 of safety and driver assistance technologies, including:
Additional information around the arrival date to the Middle East will be revealed at a later stage.
1 Class is gasoline and diesel heavy duty pickups in the GM Large Pickup segment. Based on latest
competitive data available.
2 Class is gasoline and diesel heavy duty pickups in the GM Large Pickup segment. Sierra’s 21,900-lb max rating requires a properly equipped Crew Cab Long Bed 2WD model with available 6.6L Duramax Turbo Diesel engine, Trailer Brake Controller, Max Trailering package, 18" or 20" wheels and tires and 5th Wheel / Gooseneck hitch. Maximum trailering ratings are intended for comparison purposes only. Before you buy a vehicle or use it for trailering, carefully review the trailering section of the Owner’s Manual. The trailering capacity of your specific vehicle may vary. The weight of passengers, cargo and options or accessories may reduce the amount you can trailer. Based on latest competitive data available.
3Before you buy a vehicle or use it for trailering, carefully review the Trailering section of the Owner’s Manual. The weight of passengers, cargo and options or accessories may reduce the amount you can tow
4 Safety or driver assistance features are no substitute for the driver’s responsibility to operate the vehicle in a safe manner. Read the vehicle Owner’s Manual for important feature limitations and information. Some camera views require available accessory camera and installation. Not compatible with all trailers. See your dealer for details.
5 GMC Infotainment System functionality varies by model. Full functionality requires compatible Bluetooth and smartphone, and USB connectivity for some device.
6 Safety or driver assistance features are no substitute for the driver's responsibility to operate the vehicle in a safe manner. The driver should remain attentive to traffic, surroundings and road conditions at all times. Visibility, weather, and road conditions may affect feature performance. Read the vehicle's owner's manual for more important feature limitations and information.
7 Google built-in services are subject to limitations and availability may vary by vehicle, infotainment system, and location. Select service plan required. Certain Google actions and functionality may require account linking. User terms and privacy statements apply.
8 Vehicle user interface is a product of Apple and its terms and privacy statements apply. Requires compatible iPhone and data plan rates apply. Apple CarPlay is a trademark of Apple Inc. Siri, iPhone and Apple Music are trademarks for Apple Inc, registered in the U.S. and other countries.
9Vehicle user interface is a product of Google and its terms and privacy statements apply. To use Android Auto on your car display, you’ll need an Android phone running Android 6 or higher, an active data plan, and the Android Auto app. Google, Android and Android Auto are trademarks of Google LLC.
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About GMC
With a strong foundation of manufacturing trucks since 1902 and now selling in a dozen countries across the world, GMC offers purpose-built vehicles designed and engineered to the highest standard.
From the compact SUV Terrain, the crossover Acadia and the All-New Yukon to the Sierra, our crossovers and trucks deliver GMC’s signature combination of intuitive technologies and premium execution, with the popular Denali sub-brand representing the pinnacle of GMC design, performance and amenities, and the AT4 trim delivering a unique blend of distinctive style, advanced technology, and off-road capabilities.
Details on all GMC models are available at www.gmcarabia.com, on Twitter at @gmcarabia, on Instagram at @GMCArabia or at www.facebook.com/gmcarabia.
CONTACT:
Alaa Hamadeh
Product Communications Manager
GM Middle East
Tel: (+971) 50 107 9772
E-mail: alaa.hamadeh@gm.com
